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Check Out the Top 40 Entries from Sid Lee's Posters for Peace Campaign

22/09/2017
Advertising Agency
Montreal, Canada
217
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Yesterday's event in Montreal was held to mark the International Day of Peace
Check Out the Top 40 Entries from Sid Lee's Posters for Peace Campaign

Yesterday's event in Montreal was held to mark the International Day of Peace

To celebrate the International Day of Peace yesterday, Sid Lee Collective and MASSIVart invited the public to attend the largest bed-in in North America on Place Ville Marie’s
Esplanade. There, the public had a chance to take in the Posters for Peace exhibition featuring posters by artists depicting their vision for peace, its current state in the world and what needs to be done to achieve it.

Their poster artwork was displayed as bedsheets on the 40 beds laid out on Place Ville Marie’s Esplanade.

Sid Lee Collective and MASSIVart launched the first edition of the Posters for Peace contest internationally on August 9, 2017. Creatives, designers and illustrators from around the world were invited to submit their designs for a 24” x 36” peace poster by September 1, 2017.

The posters were judged on artistic merit, originality and relevance to the theme. The top 40 posters were selected by prominent figures in the design industry:
• Steven Heller – Co-Chair, MFA Design Department, School of Visual Arts, Author and Art Director
• Pum Lefebure – Co-Founder and CCO, Creative Army
• David Charles – Freelance Creative Director and Writer, Airbnb
• Brian Collins – CCO and Co-Founder, Collins
• Nicole Jacek – Founder and Creative Director, NJ(L.A.)
• Philippe Meunier – Co-Founder and CCO, Sid Lee
• Arthur Gaillard – CCO, MASSIVart

Philippe Meunier, Chief Creative Officer, Co-Founder and Senior Partner at Sid Lee, said: “The world seems to be growing darker by the day. We’ve learned that even the smallest actions can spark change. With ‘Posters for Peace,’ we want to give artists a global platform to express themselves on this issue and start a conversation, so that together we can build a better tomorrow.”

Philippe Demers, CEO, Senior Partner, MASSIVart said: “While recreating Suite 1742 at the Queen Elizabeth in Montreal, where John Lennon and Yoko held their 1969 Bed-In for Peace, we realized that we wanted to bring back that powerful cry for peace, and make it far-reaching. Posters for Peace uses art and design to bring attention to the peace movement, which is still alive and well.” 

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