This week’s guest judges are Toby Kennedy (right) and Jordy Molloy (left), creative directors at adam&evenyc.
BEST TV
Winner: Nike, The Great Chase.
This is our kind of spot. It’s cinematic, funny, and built around a
genuine cultural insight – the Chinese custom of declining gifts before
accepting. Sure it’s hyperbolic, but that’s where the fun comes from. No
doubt it will be well received by the Chinese community. It was with
us. READ ON…