Each week Bestads picks the very best advertising in the world, in every medium - which is reviewed by a top creative director or team to select their own personal favourites
BEST TV Winner: Should I Be Scared for The Atlantic/HBO.
A fitting companion to last year's Michael K Williams spot. Charming in
a different way. Same strong writing and performance(s). I love the
last line. Digs into a fascinating truth about the human psyche and lets
it hang. The magazine's journalism leaves room for contemplation, as do
these films. I only wish they hadn't resorted to cussing. Seems
unnecessary and feels dissonant with the Atlantic brand. But maybe
that's me being old-fashioned. READ ON...