BEST TVFirst
Prize TV: Well this was a bitterly boring round for television. We were
under the impression we'd be judging six brilliant spots from around
the world, but instead we were given six ads that were all for the
American detergent brand,
Tide.
How terribly depressing. Not only for us, but for you, the men and
women at home who, until moments ago, were expecting to be inspired by
the incredible array of commercials being produced around the world,
which have been consistently delivered to you in a digestible format
once a week on a Tuesday, or sometimes Wednesday, for several years. On
behalf of Best Ads, we sincerely apologise for this blatant and
embarrassing display of preferentialism and hope order is restored this
time next week.
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