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Group745
Group745
Group745
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Group745
Creative in association withGear Seven
Group745

Beautiful Moments from Australia's First Same-Sex First Dances Captured on Apple's iPhone X

26/02/2018
Advertising Agency
Sydney, Australia
418
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Campaign by TBWA\Sydney features real same-sex weddings set to the INXS song 'Never Tear Us Apart' covered by Courtney Barnett
Apple Australia has released a series of cinema, TV and online commercials via agency TBWA\Sydney promoting the video quality of the new iPhone X.

The 'First Dance' series feature the very first dances of real same sex married couples at their wedding receptions, set to the INXS song "Never Tear Us Apart" by Courtney Barnett.

The campaign, the first local work created by TBWA\Sydney for Apple, also includes Outdoor executions.






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