B-Reel Relaunches Google Calendar with Quirky Case Study

B-Reel recently partnered with Google on the launch of the new Google Calendar app. It's a total overhaul of the existing Calendar app that's smarter, more helpful, and lovely to look at.

Over a year of collaboration, Google and the B-Reel team worked together on product positioning, brand development, initial icon explorations, and the final marketing materials for launch. The results are a delightful introduction film directed by B-Reel’s Magnus Härdner, and a sleek product website.