Amateur Gift Wrappers Can Totally Relate to This New UPS Spot

Amateur gift wrappers rejoice! The struggle to properly wrap gifts is over thanks to UPS. During The Macy’s Thanksgiving Day Parade, UPS and Ogilvy & Mather will show just how easy it is to get gifts to your loved ones this holiday season…with a little added humor.

From accidentally wrapping a cell phone, or losing the end of the tape, to the unique gift givers who wrap with tin-foil or duct tape – the 30 second spot, ‘Wrapping vs. Packing’, showcases just how stressful wrapping gifts can be and also reminds consumers how The UPS Store can eliminate some of the stress we face as we prepare to ship gifts to loved ones for the holidays. 

‘Wrapping vs. Packing’ is just one of a number of creative executions Ogilvy & Mather has developed in collaboration with UPS this holiday season to promote the company’s pack and ship guarantee.