About
Advertising Week Europe draws experts and talent from a range of sectors, whilst focusing on key issues and conversations that shape the industry on a global scale. The week-long festival will see major brands such as Facebook, Google and Snapchat tackle the future of media and advertising.
Key themes include
rapid emergence of AI and virtual reality, to the future of Brand Britain,
London and the concept of national identity and independence. In the midst of
Article 50 and with the PM’s deadline of 31st March looming, we will
see the likes of Sadiq Khan, Michael Gove and Liam Fox take to the stage
to discuss the future of Brand Britain, London and the concept of national
identity and independence.
HIGHLIGHT SPEAKERS:
· Jamie Oliver, Celebrity chef
· David Gandy, model
· The Chemical Brothers
· Swizz Beatz, rapper
· Rosie and Rose, YouTube stars
· John Bishop, comedian
· Farrah Storr, Editor, Cosmopolitan UK
· Grace Dent, Food critic
· Chris Eubank, boxer
· Richard E Grant, Actor
· Special guest film star (previous years have included Stanley Tucci, Selma Hayek
· Sadiq Khan, Mayor of London
· Michael Gove, MP
· Stephen Kinnock, Labour MP
· Sophie Walker, Leader, Women’s Equality Party
· Nicola Mendelsohn CBE, VP EMEA, Facebook
· Matt Brittin, President, EMEA, Google
· Claire Valoti, General Manager UK, Snapchat
· Carolyn Fairbairn, Director General, CBI
· Danielle Lee, Global Head of Solutions, Spotify
· Ricardo Zacconi, CEO, King
· Rohan Silva, Entrepreneur & Former Adviser To David Cameron
· Duncan Chater, CRO, Hearst UK
· Feilim Mackle CEO, Dixon’s Carphone Warehouse Service
· Edwina Dunn, CEO, Starcount
· Nigel Clarkson, UK MD, Yahoo!
CORE THEMES
· How are brands using AI to make smarter decision and what opportunities is this tech creating?
· How can Britain’s creative businesses continue to punch above their weight?
· How do publishers cut through the noise and deliver the truth amidst the recent focus on ‘fake news’? What is the impact on programmatic advertising?
· Given the recent political shocks, how well do businesses and marketers understand customer attitudes and how can they get better?
· In the wake of Brexit, how should Brand Britain evolve?
· Does the slogan ‘take back control’ have a con at its heart?
· The Mayor’s game plan for the future of London
· Women in advertising and gender equality
· How far is data fueling rugby’s revolution?