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Creative

Eu Yan Sang Taps Into Generational Gap for Chinese New Year Campaign

lbbonline.com, 3 months, 2 weeks ago

Campaign created by Constant, recreates scenarios that illustrate how traditional Chinese families tend to not say what they feel

Chinese medicine giant Eu Yan Sang has launched an integrated Chinese New Year campaign across Hong Kong and Macau by tapping into the emotional si... Read more

Creative

Hong Kong Tourism Board Reimagines Country Through Child's Eyes to Inspire Travellers

The Sweet Shop - Auckland, 3 months, 2 weeks ago

Touching spot, directed by The Sweet Shop's Andrew Lang, shows how Hong Kong celebrates Chinese New Year

With Chinese New Year a couple of weeks away, the Hong Kong Tourism Board finds fortune everywhere in their bustling and energised city.The 90-seco... Read more

Hires, Wins & Business

Ogilvy Strengthens Creative Leadership Team in Asia

Ogilvy & Mather Asia Pacific, 3 months, 3 weeks ago

Reed Collins and Ajab Samrai are now Chief Creative Officers for North Asia and ASEAN respectively and Doug Schiff becomes CCO, Ogilvy Japan

Ogilvy has announced the promotion of Reed Collins and Ajab Samrai to the newly created positions of Chief Creative Officer for Ogilvy North Asia, ... Read more

Hires, Wins & Business

AnalogFolk Hires Fredrik Dahlberg as Creative Director

AnalogFolk, 4 months, 1 week ago

Creative has won over 20 international awards including the 2017 Cannes Lions Innovation Grand Prix

AnalogFolk has announced the appointment of Fredrik Dahlberg as Creative Director effective January 1, 2018. Dahlberg will be responsible for the d... Read more

Hires, Wins & Business

Edelman Appoints Annouchka Behrmann as Head of Brand in Hong Kong

Edelman, 4 months, 2 weeks ago

Annouchka was previously managing director at MHP Communications in London

Edelman, a leading global communications marketing firm, has appointed Annouchka Behrmann as Head of Brand for Hong Kong, effective immediately. An... Read more

Hires, Wins & Business

Wavemaker Launches Finalised

Wavemaker, 4 months, 2 weeks ago

Wavemaker Hong Kong will open with a team of over 80 staff led by Managing Director Stanley Ngai

In Asia Pacific, Wavemaker opens for business today in Bangladesh, Hong Kong, Japan, Korea, Malaysia, Sri Lanka, Taiwan and Thailand.  Its new... Read more

Hires, Wins & Business

Ogilvy Acquires Majority Stake in ARBA

Ogilvy & Mather Asia Pacific, 5 months, 1 week ago

Founded in Hong Kong in 2012, ARBA offers bespoke digital design and software engineering services

WPP announces that its wholly-owned marketing communications network, Ogilvy & Mather (Ogilvy), has acquired a majority stake in ARBA, a digita... Read more

Creative

Cathay Pacific Breathes New Life Into Old Uniforms with the Well Travelled Lai See

McCann Asia Pacific, 5 months, 2 weeks ago

McCann Worldgroup Hong Kong teams with award-wining eco-designer Angus Tsui to create sustainable red envelopes

Cathay Pacific, in partnership with McCann Worldgroup Hong Kong, has given new meaning to sustainability for Chinese New Year with the release of W... Read more

Awards and Events

McCann Worldgroup Hong Kong Scoops the Grand Kam Fan at this year’s HK4As Kam Fan Awards

McCann Worldgroup, 6 months ago

The agency won the award for their 'The Altitude Brew' campaign for Betsy Beer

McCann Worldgroup Hong Kong wins the Grand Kam Fan as well as Kam Fan and a Gold in the Design & Crafts category, for Cathay Pacific’s ‘The Alt... Read more

Creative

Cheil Germany Creates Billboards So Adhesive They Stick to The Mind

Cheil Germany, 6 months, 1 week ago

The hooks of classic smash-hits are put to a surprising use for 3M in Hong Kong

When it comes to sheer adhesiveness, nothing sticks with you like the melody of a classic smash hit song, or so called “earworm”.That’s why Cheil W... Read more