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Cheil Germany Creates Billboards So Adhesive They Stick to The Mind

Cheil Germany, 3 months ago

The hooks of classic smash-hits are put to a surprising use for 3M in Hong Kong

When it comes to sheer adhesiveness, nothing sticks with you like the melody of a classic smash hit song, or so called “earworm”.That’s why Cheil W... Read more


Tribal Worldwide HK’s New Facebook Chatbot for Neutrogena Boosts Customer Engagement

DDB Group Asia Pacific, 3 months, 3 weeks ago

The first 5,000 users can also receive a sample of Hydro Boost Water Gel to try out

Tribal Worldwide Hong Kong has launched a Facebook Chatbot to introduce Neutrogena’s latest Hydro Boost series of products, and create an invaluabl... Read more


Evocative Médecins Sans Frontières Ad Showcases the Charity's Humanitarian Initiatives

Ogilvy & Mather Asia Pacific, 3 months, 4 weeks ago

MSF's powerful print ads from Ogilvy & Mather Hong Kong

Médecins Sans Frontières (MSF) needed to raise awareness and support of their humanitarian initiatives. Not just by raising donations, but also by ... Read more


McDonald’s and DDB Group Hong Kong Challenge Customers To Steal Pure Gold Chicken McNuggets

DDB Group Asia Pacific, 4 months ago

To re-ignite people’s excitement for Hong Kong’s most iconic chicken treat, DDB Group Hong Kong has brought back Jack the Dipper, McDonald’s infamous nugget-sauce thief

McDonald’s, in partnership with DDB Group Hong Kong, have created a box of six 24-carat gold Chicken McNuggets for customers to try to steal.In ord... Read more

Awards and Events

Ogilvy Public Relations Wins Platinum at 2017 Asia Pacific Sabre Awards

Ogilvy & Mather Asia Pacific, 5 months, 1 week ago

Ogilvy Public Relations celebrate a haul of awards including an In2SABRE content award, 4 Gold, 1 Diamond and the highest accolade - the overall Platinum SABRE for best Campaign in Asia Pacific

Ogilvy Public Relations (Ogilvy) are in celebration mode having taken home an impressive sweep of awards from last night’s Asia Pacific SABRE Award... Read more


SmarTone Kicks Off New AOR Partnership with DDB Hong Kong

DDB Group Asia Pacific, 5 months, 1 week ago

Futuristic TVC reframes network quality

Leading Hong Kong telecom service provider SmarTone has appointed award-winning creative agency DDB Group Hong Kong as its branding and communicati... Read more


Bestads Six of the Best Reviewed by Michael Knox, CCO, Grey, Hong Kong, 6 months ago

Each week Bestads picks the very best advertising in the world, in every medium - which is reviewed by a top creative director or team to select their own personal favourites

BEST TVLevis 'Circles' is the winner for me. Some deep insights into dance and dance-floor culture set a dirty track makes this an easy 90secon... Read more

Hires, Wins & Business

BBDO Hong Kong Wins AIDS Concern Business

BBDO Asia, 6 months, 1 week ago

Agency will be responsible for delivering a two-year campaign for the charity

BBDO Hong Kong has won the AIDS Concern business following a four agency pitch. AIDS Concern is the first non-government charity organisation estab... Read more


DDB HK and McDonald's #GreatCoffeeEveryDay Campaign Dares Customers To Brew Their Own

DDB Group Asia Pacific, 6 months, 2 weeks ago

To promote their new Cocca Tazzza Brew, the food retailer returns with a social experiment to get consumers thinking about their coffee

Following the introduction of its enticing new Cocoa Tazza brew, McDonald’s is back with a social experiment that takes customers on a journey insi... Read more

Hires, Wins & Business

DDB Hong Kong Named Lead Agency for Hang Lung Properties' The Peak Galleria

DDB Group Asia Pacific, 6 months, 2 weeks ago

Agency tasked to strengthen brand position as a world-class shopping, dining and entertainment destination

DDB Group Hong Kong has won the brand communication strategy and creative mandate for The Peak Galleria’s new brand campaign. Owned and managed by ... Read more