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Creative

Peugeot Reveals Autonomous, Electric Concept Car with Energetic Film

BETC Paris, 2 days, 20 hours ago

BETC Paris and director Elias Ressegatti get behind the wheel on e-Legend launch

The future of cars is looking increasingly autonomous – cars where technology takes care of everything, even the driving. Practical for sure, but m... Read more

Creative

TRAKTOR Takes Trainspotting’s ‘Choose Life’ Back to Ancient Greece for Assassin’s Creed

DDB Paris, 3 days, 20 hours ago

Set to Iggy Pop’s ‘Lust for Life’, DDP Paris' campaign for the latest game title in the Ubisoft series is heaped with Irvine Welsh's sardonic humour

Created by DDB Paris and directed by the directing collective TRAKTOR, the launch film of Assassin’s Creed Odyssey is an homage to Trainspotting an... Read more

Creative

Rosapark and Thalys Celebrate The City Brussels with Scenic New Film

Rosapark, 3 days, 23 hours ago

'Bruxelles by Thalys' is a poetic presentation of the city and its monuments

 After taking you on a journey through the cities of Thalysland with #SoundsoftheCity and #ScentsoftheCity, the European train company and its... Read more

Hires, Wins & Business

To the Moon and Back Signs Director Joris Bacquet

to the moon and back, 4 days, 23 hours ago

Joris joins for international representation

To the Moon and Back has signed director Joris Bacquet to its roster for international representation.Joris is a true hands-on player. He... Read more

Creative

Movie Buffs Will Love This Tale of Romance from Pathé Gaumont Cinema

BETC Paris, 5 days, 22 hours ago

BETC Paris and director Xavier Giannoli launch new short filled with movie references

For French cinema Pathé Gaumont, BETC Paris has created a little gem of a love story - a true declaration of love for cinema but also a romantic sh... Read more

Creative

Ridley Scott Directs First Ad for 15 Years

LBB Editorial, 1 week, 5 days ago

The campaign for Hennessy was created by DDB Paris and will launch in early 2019

Ridley Scott is to return to advertising, directing his first commercial in over 15 years. It’ll be for the world’s best-selling cognac brand Henne... Read more

Creative

Yves Saint Laurent's Rebranded Black Opium Campaign is a Brooding Urban Adventure

BETC Paris, 3 weeks, 3 days ago

BETC Luxe and General Pop unite with Yves Saint Laurent Beauty for its lauded black opium fragrance

Launched in 2014, Black Opium is today ranked 8th in Top World Fragrances. Four years after its launch and to support this success, Yves Saint Laur... Read more

Creative

Julia Roberts Flashes a Smile in Sparkling New Perfume Ad

Publicis Worldwide, 3 weeks, 3 days ago

French visual artist Bruno Aveillan directs latest Lancôme La Vie est Belle spot for Publicis 133

Fronted by Julia Roberts, the new ad for Lancôme's La Vie Est Belle fragrance launched this week, created by Publicis 133 and directed by award-win... Read more

Awards and Events

Serviceplan's Fabien Teichner Selected for Jury of The One Club's ‘Next Creative Leaders’

Serviceplan, 3 weeks, 3 days ago

The 10 women nominees for Next Creative Leaderswill be revealed at The 3% Conference in New York

The One Club for Creativity and The 3% Movement, the advertising industry’s leading voice for gender equality and diversity overall, recently opene... Read more

Creative

Skoda and Agency Rosapark Remind Us What '90s Style Was All About

Rosapark, 3 weeks, 4 days ago

New film directed for the car brand by Jean Baptiste Saurel takes a look back at the many poor style choices of the decade

Starting August 29th, ŠKODA France, together with agency Rosapark, is launching the film ‘Ugly ‘90s’ to promote the new look and design of the car’... Read more