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TBWA\Paris and Jaccede's New Campaign Finds Humour in Being Human

TBWA Worldwide, 6 days, 1 hour ago

Light-hearted film plays with pretentious performance art to highlight wheelchair accessibility

There are currently 12 million people affected by disability in France, which is around 20% of the population. However, a mere 25% of all establish... Read more


Poignant Campaign from TBWA\Paris Switches Love for AIDS

TBWA Worldwide, 1 week, 3 days ago

Agency takes a stand on World AIDS Day for charity organisation AIDES

While all the tools exist to end the AIDS epidemic, more than 6000 new infections occur each year in France alone. HIV remains a major public healt... Read more


Iconic M&M’s Holiday Ad 'Faint' Finally Gets A Sequel

BBDO New York , 1 week, 5 days ago

Reynald Gresset shoots spot that was created by CLM BBDO with support by BBDO New York

Every Christmas since 1996, the M&M’S Brand has given its fans around the world the same gift – the iconic :15 second television commercial cal... Read more


Kids Save Santa from an Embarrassing Disaster in lntermarché Christmas Ad

Carnibird, 1 week, 6 days ago

The festive campaign by Romance, directed by Carnibird’s Katia Lewkowicz, shows children helping Santa to avoid getting stuck in the chimney

Romance’s data analytics are dead on. Each year, on Christmas Eve, 1.6 billion kids set out a glass of milk and a cookie in the hopes that St. Nich... Read more


Abandoned Screens Suffer a Total Eclipse of the Heart in French McDonald's Ad

TBWA Worldwide, 2 weeks ago

TBWA\Paris and director Vincent Lobelle promote table service by imagining neglected tech

Things are getting classy at McDonald’s in France as they introduce a 'new, highly innovative service to bring more conviviality to the restaurant ... Read more

Awards and Events

'Virtual Crash Billboard’ for la Securite Routiere Wins Care Award

Serviceplan, 2 weeks, 2 days ago

It's the 13th internationally recognised accolade for the campaign by Serviceplan France

The 'Virtual Crash Billboard’ conceived by Serviceplan France for la Sécurité Routière in Ile-de-France, has received its 13th internationally reco... Read more


Bet on a Murderer with Publicis Conseil's Live Broadcast Experiment for France 3

Publicis Worldwide, 2 weeks, 2 days ago

Agency teams with betting platform Winamax for a unique live experience

In an exclusive partnership with betting platform Winamax, France 3 will be airing an interactive broadcast for TV series La Forêt, in which murder... Read more


Motorola Parodies Samsung’s ‘Growing Up’ Ad with ‘Up-upgrade’, 2 weeks, 4 days ago

Amusing spot shot by Sovage’s Lucas Posson for Ogilvy Paris

Motorola released a new video today in  response to Samsung’s ‘Upgrade to Galaxy’ ad that playfully encourages people to ‘Up-upgrade’ to the c... Read more


eurobest Honours Intermarché as 2017 Advertiser of the Year, 2 weeks, 4 days ago

Over the past three years Intermarché has won 19 eurobest awards

Intermarché has been announced as this year’s eurobest Advertiser of the Year. The prestigious award is presented annually to a European advertiser... Read more


Monoprix and Rosapark Flip Stereotypes About Breast Cancer for Garance

Rosapark, 2 weeks, 4 days ago

Valérie Donzelli directed #ReversibleStory for Garance, the first French brand to sell lingerie which caters to breast cancer survivors

Garance is a lingerie brand which caters to breast cancer survivors, with the mission of helping women reconquer their femininity damaged by the di... Read more