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Hires, Wins & Business

Call for Entries Open for The 2018 IMC European Awards, 3 months, 2 weeks ago

IMC Awards are managed by the EACA with the support of WARC and Adforum

The European Association of Communications Agencies (EACA) and the Integrated Marketing Communications Council of Europe (IMCC) have announced the ... Read more

5 minutes with...

5 Minutes with… Dieter de Ridder

DDB EMEA, 3 months, 3 weeks ago

Creative director at DDB Brussels on the moment he decided to write ads, his passion for Dragon Ball Z and creating the second most shared ad of all time

Dieter De Ridder made his name with a piece of Belgian-made advertising that travelled the world in an instant, becoming a genuine viral moment. 20... Read more

Opinion and Insight

EACA Welcomes Increased Transparency in Platform to Business Relations, 3 months, 3 weeks ago

Regulation would introduce new rules for online platforms such as Google and Facebook obliging them to simplify their terms and conditions

Online platforms will have to become more transparent when trading with businesses, according to a proposal released by the European Commission tod... Read more


DDB's New Campaign for IKEA Belgium Encourages Us All to Make Room for Passion

DDB Worldwide, 5 months, 1 week ago

Figure skating-inspired spot was created in partnership with the production company CZAR and director Joe Vanhoutteghem

IKEA and DDB Brussels today launched the 3rd TV spot around this year’s theme: “Bring your living room to life”. In a new and passionate film, we s... Read more


Bundesliga's New Spot Reveals the True Colours of Three Die-Hard German Footy Fans

Publicis Worldwide, 7 months, 2 weeks ago

The 'Transfer a fan' film was created by the Belgian advertising agency Duval Guillaume and production company Adult

True fans are not for sale. Or are they? The German Bundesliga is on its annual winter break. As football is on hold, fans from all over the wor... Read more


Buy a Note to Reveal This Song and Help Young Refugees, 8 months, 1 week ago

Innovative campaign by mortierbrigade and RayGun sound studio aims to raise funds for The Sound of Home project

Belgian foreign correspondent Rudi Vranckx launches ‘Imagine Home’. A special project that seeks to aid young refugees through the power of music. ... Read more


Snowman's Animal Friends Return for Christmas in New Belgian National Lottery Ad

Blink, 8 months, 1 week ago

mortierbrigade and Blinkink collaborate on charming hand-made animated spot directed by Parabella

Two years after its first end-of-year campaign for the Belgian National Lottery, mortierbrigade and Blinkink are back with a new animated film. The... Read more

Awards and Events

85 Winners Announced at IMC European Awards 2017, 8 months, 2 weeks ago

The winning agencies were selected after two rounds of judging in a European competition of the best campaigns selected at the national level across Europe

85 winners have been selected in this year’s IMC European Awards for Integrated Marketing Communications, representing 32 agencies from 7 countries... Read more


Volvo and FamousGrey Release Stylish Alternative to The Ugly Safety Jacket, 8 months, 3 weeks ago

FamousGrey have produced a one-minute ad that shows the making of the fluorescent jacket by tailor Aravinda Rodenburg

Everything about the new Volvo S90 breathes design. Except for the standard fluo safety jacket; that ugly thing we all have in the boot of our car.... Read more

Awards and Events

Biborg Announces Kikk Festival 2017 Event Details

Biborg, 9 months, 1 week ago

The KiKK Festival was created to encourage and celebrate innovation in digital culture

The Kikk festival is an event mixing art and digital, the 2017 edition was held on November 2nd, 3rd and 4th in Namur in Belgium under the theme of... Read more