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Creative

Hansaplast Introduces New Type of Bandage That Heals 'Emotional Wounds'

FCB EMEA, 1 week, 1 day ago

FCB offices worked with a leading children’s psychologist to develop 'Hearts' plasters for kids

Hansaplast, a 90+ year Beiersdorf brand, recently partnered with FCB on the launch of 'Hearts,' the first-ever bandage with two unique category inn... Read more

Awards and Events

Euro Effies Announces 2017 Jury

European Association of Communications Agencies, 2 weeks, 1 day ago

The jury will be chaired by Vice President Marketing at Lufthansa, Alexander Schlaubitz

The jury for the 2017 Euro Effie Awards has been announced by organiser EACA, the European Association of Communications Agencies. Chaired by ... Read more

Creative

Studio Brussel Pays Tribute to Prince with Purple Parental Advisory Label

DDB EMEA, 1 month ago

The label was originally invented in response to the explicit song 'Darling Nikki'

Exactly one year ago, one of the world’s most acclaimed musicians left the earth. Prince was not only a great artist, but also a flamboyant person.... Read more

Hires, Wins & Business

Sam De Win Joins Make Lemonade as Co-Creative Director

Make Lemonade, 1 month ago

Previously, Sam hs worked for BBDO, Ogilvy and Y&R

Sam De Win has been appointed as the new Co-Creative Director at the Make Lemonade teamSam and the owner Willem crossed paths at BBDO Belgium where... Read more

Creative

DigitasLBi Belgium Wants Your Help Naming Beyoncé and Jay-Z's Twins

Publicis One, 1 month, 1 week ago

HelpBeyonce.com lets you suggest baby names for the new Carter twins

With two new Carters on the way, all eyes are set on Beyoncé and Jay-Z: the two are expecting twins in mid-June. And since celebrities are known fo... Read more

Community Corner

Euro Effies Supports Positive Change Marketing with New Category

European Association of Communications Agencies, 1 month, 3 weeks ago

Positive Change Effies reward and celebrate the brands and non-profit organisations that are promoting good through marketing communications

For the first time this year, the Euro Effies, Europe’s leading Marketing Effectiveness Awards for multi-market campaigns, is introducing a new Pos... Read more

Creative

Publicis Brussels Colours Outside The Lines For ‘Hello bank!’

Publicis Worldwide, 2 months, 2 weeks ago

Bold campaign for the mobile bank from BNP Paribas Fortis

Hello bank!, the mobile bank from BNP Paribas Fortis, called upon Publicis Brussels to strengthen her image within the target group of 18 to 35-yea... Read more

Opinion and Insight

RCRD: A Conversation with Hiele

CORD, 2 months, 2 weeks ago

Part of an ongoing series of RCRD magazine interviews, the Antwerp native discusses Belgium's electronic heritage and the manic non-conformity of his music

You would be forgiven for thinking that Belgium has never really been at the cutting edge of electronic music. Long overshadowed by its German and ... Read more

Community Corner

European Ad Industry Rides Confidence Wave to Start 2017

European Association of Communications Agencies, 3 months ago

EACA will publish the next edition of the European Advertising Business Climate Index in May 2017

Business confidence levels in the European advertising and marketing industry continue to rise for the third consecutive quarter reaching +19 in Ja... Read more

Awards and Events

Euro Effies Call for Entries Opens

lbbonline.com, 4 months, 2 weeks ago

The final closing date for entries is 3 pm (15h00 CET) on Wednesday, 24 May 2017

The Euro Effie Awards, the gold standard in marketing communications effectiveness since 1996, have announced the call for entries for the 2017 com... Read more