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Creative

Leo Burnett and Samsung's 'Do What You Can't' Campaign Unites Us Together Against Fear

Leo Burnett Tailor Made, 4 months, 1 week ago

Samsung's first commercial for the Latin America region communicates the new brand global concept

Leo Burnett Argentina developed Samsung’s first commercial for the Latin American region communicating the new global concept of the brand: Do what... Read more

Creative

BBDO Argentina Uses Chatbots to Give Modern Art a Voice

lbbonline.com, 5 months ago

Museum of Modern Art in Buenos Aires ignites conversation between people and art pieces

'Dialogue with the artwork' is the recent initiative from the Museum of Modern Art in Buenos Aires to get people closer to art through technology.&... Read more

Creative

Nickelodeon Launches All-New On-Air Brand Refresh, Reflecting Playfulness and Imagination of Kids’ Lives

Priya PR, Inc., 5 months ago

Created with Buenos Aires-based agency Superestudio

Nickelodeon is pairing this year’s fun-filled slime-fest, the 2017 Kids’ Choice Awards, with the debut of an all-new brand refresh of its on-air an... Read more

Awards and Events

Gunn Report Names Saatchi & Saatchi and Leo Burnett Most Awarded Agencies in Argentina

lbbonline.com, 5 months, 1 week ago

Saatchi Buenos Aires was the most awarded agency with 25 points

Saatchi & Saatchi and Leo Burnett are the most awarded agencies from Argentina according to the Gunn ReportTwo of the three creative agencies t... Read more

Hires, Wins & Business

Niña Adds Javier de la Fuente and Alejandro Stea as General Creative Directors

lbbonline.com, 5 months, 3 weeks ago

The duo previously held creative director roles at Circus

Niña, the agency founded by Pablo Álvarez Travieso, Gonzalo Vecino and Pablo Panigatti, has added Javier de la Fuente and Alejandro Stea as General... Read more

Hires, Wins & Business

Saatchi Buenos Aires Names New Creative General Directors

Saatchi & Saatchi Worldwide, 6 months, 1 week ago

Ramiro Rodríguez Gamallo and Matías Lafalla join the agency

Fernando Bellotti, CEO of Publicis One Argentina, announced Ramiro Rodríguez Gamallo and Matías Lafalla´s designation as the new Creative General D... Read more

Creative

Publicis Buenos Aires Travels to Dakar for New Renault Campaign

Publicis Worldwide, 6 months, 3 weeks ago

Four new films, including interviews, have been released as part of the campaign

The Dakar rally, a predominantly masculine event, is perhaps the toughest automotive test in the world. To promote the participation of the Duster ... Read more

Creative

Publicis Buenos Aires and Renault Give Parents Some Overdue Sleep

Publicis Worldwide, 7 months ago

The new Baby Home Seat was developed by Publicis' creative team led by Fabio Mazia

Sometimes, the easiest way to get your kids to sleep is to go out in the car and drive until they nod off. To remedy this situation, Publicis ... Read more

Creative

Graphene and LATAM Airlines Make Christmas Magic in Festive Campaign

McCann LATAM, 7 months, 2 weeks ago

Kids flying on Christmas eve are surprised by a visit from Santa Claus

In order to make sure none of the children flying on Christmas Eve, late on the night of December 24th, would miss the magic of Christmas, the Buen... Read more

Creative

Kids Never Lie in This Adorable Festive Film From TBWA\Buenos Aires

TBWA Worldwide, 8 months, 2 weeks ago

The spot for Unicenter was directed by Javier Nir & Pablo Fischerman

Introducing "Polygraph", an experiment (in advertising) by Unicenter.Unicenter is the largest shopping centre in Argentina. And Christmas is its bu... Read more