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Creative

GM Celebrate Hard Workers and Argentinian Meritocracy with Chevrolet Cruze Launch

McCann LATAM, 1 week, 4 days ago

Commonwealth//McCann showed how its possible to sell 200 units of a US$ 30k car without even showing it to its potential buyers

Commonwealth//McCann made it possible by generating a public conversation around meritocracy and making the new Chevrolet Cruze the embodiment of t... Read more

5 minutes with...

5 Minutes with… Marcelo Reis

Leo Burnett Tailor Made, 2 weeks, 4 days ago

Co-CEO and CCO of Leo Burnett Tailor Made on channelling two roles, getting out of his comfort zone, and Latin American creativity

Marcelo Reis is a creative force to be reckoned with. The Partner and Co-President of Leo Burnett Tailor Made (of which he is also a founder and al... Read more

Creative

Mercado McCann Says a Final Goodbye to Failing Appliances for Philco

McCann LATAM, 2 weeks, 4 days ago

Landia's Julián Fernandez highlights the advantages of a shiny, brand-new Philco appliance

Mercado McCann gently taps into the controversial concept of euthanasia to create its first campaign to Philco home appliance brand.The TV commerci... Read more

Creative

Everybody Dies in This Hilarious Spot for Argentinian Newspaper Clarín

J. Walter Thompson Buenos Aires, 1 month, 1 week ago

JWT Buenos Aires teams with director Maureen Hufnagel and Hachiko Films on 'Heritage'

J. Walter Thompson Buenos Aires has launched its latest work for the Economics journal of the leading Argentinian newspaper, Clarín. The spot,... Read more

Creative

Dog Smells Its Way Home in Touching Air Freshener Ad

FCB US, 1 month, 1 week ago

FCB Buenos Aires launches heartwarming ad for Poett Fraganza

FCB Buenos Aires presents its first work for Poett Fraganza air freshener, developed under the concept 'Awakens your senses.'Federico Garcia Tibert... Read more

Creative

Why Did This Argentinean Store Jack Up Prices on International Women's Day?

Publicis Worldwide, 1 month, 3 weeks ago

Publicis Buenos Aires and Minicuotas Ribeiro make a point with their crazy prices

In Argentina the weird idea that women actually like ironing and cleaning, and that therefore household appliances are great gifts, is an oddly per... Read more

Editors
Choice

Creative

Singing Nipples Have an Important Message for Boob Lovers Everywhere

lbbonline.com, 2 months, 1 week ago

Editors' Choice: DAVID launches 'Everybody Loves Boobs' for the Breast Cancer Help Movement

After the successful campaign “#ManBoobs4Boobs”, which in 2016 explained how to self-examine and observe breasts for signs of cancer featuring a ma... Read more

Creative

Are You a Selfish Son of a Binge?

Independent, 2 months, 2 weeks ago

Rodrigo Saavedra directs an all too familiar phenomenon in new Fox campaign from Ponce and Landia

'Sons of a Binge' tells the story of people behaving in an appalling manner. Starting with a man who doesn’t move his legs off the table to let his... Read more

Creative

'Slope Off to the Pub' with Andes Beer's New 45 Degree Bar

Saatchi & Saatchi Worldwide, 2 months, 2 weeks ago

Saatchi & Saatchi Argentina builds a leaning bar for perfect pint pulling in lop-sided ad

The search for the elusive perfect pint may feel like a never-ending quest, but one Argentinean agency may have found a solution.It turns out, if y... Read more

Creative

Leo Burnett and Samsung's 'Do What You Can't' Campaign Unites Us Together Against Fear

Leo Burnett Tailor Made, 2 months, 2 weeks ago

Samsung's first commercial for the Latin America region communicates the new brand global concept

Leo Burnett Argentina developed Samsung’s first commercial for the Latin American region communicating the new global concept of the brand: Do what... Read more